15 May 2017
Creating Consistency in Customer Service
Written by Doug D'Aubrey
Are you about to become an employer? Perhaps you already have a team but you are struggling to delegate tasks to them or maybe you do delegate with disastrous results! If you are in any of these situations then implementing processes within your business can give you the consistency you...
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15 Apr 2017
Are you really the best person to decide your USP?
Written by Doug D'Aubrey
You may be the closest person to your own business, but that doesn’t necessarily mean you’re the best person to decide your USP. I wish I could say I’m the best person, but that’s not true either! If you want to know what will sell your product or service the...
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15 Apr 2017
Put the U in USP
Written by Doug D'Aubrey
Every business claims to have one, but how many ‘Unique Selling Points’ are actually that... unique? It’s always one of the first questions I ask when working with a business - tell me what your unique selling point is.  Most of them give me very valid selling points, but often...
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