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25 Jul 2022
Quote based on value, not price
Written by Doug D'Aubrey
When you quote the price of your product or service, are you selling a thing, or are you selling something that will add value? Many businesses, particularly small businesses, believe they need to be ‘low cost’ to win business and to be competitive against more established companies – this is...
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20 Jun 2022
Conducting a sales appointment
Written by Doug D'Aubrey
The key to a successful sales appointment is to listen to the client's pain points and directly outline how your product or service is the best value solution. Many people believe that you need to be good at talking to sell your products or services. However, sometimes, the stereotypical, chatty...
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24 May 2022
Five ways to prepare for a sales meeting
Written by Doug D'Aubrey
Most of the time, you'll need to have a sales meeting to convince the decision-makers that your product or service will provide a significant return on investment (ROI). Developing a strong sales meeting strategy can boost your small business sales process, win more business and increase your profits. There are...
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