15 Dec 2016
Scrap the New Year resolutions – set goals instead!
Written by Doug D'Aubrey

Has anyone you know ever stuck to a New Year’s resolution? I can guess the answer – it’s probably a resounding no!

Like New Year itself, resolutions are fleeting. They’re often made in haste and forgotten just as quickly, packed away with the festive finery never to be seen until the following New Year!

The idea behind them, however, is a great one. New year, new start. It is a perfect time to reflect on the year that’s passed and decide what you want to achieve in the year ahead. But, like many things in life, the label matters. It has become the norm that a New Year resolution doesn’t make it past January – so alter the label and you might have a chance of making it stick! Set a goal.

I’ve written at length on the importance of goal setting, it helps you move forward both in business and in your personal life, so I thought a bit of a flashback post might be just what’s needed here. This will help you find all the information you need to set goals – and go for them! Let’s call it my go-getters goal-setting guide.

1 – Know your goal.

You may think you have a goal in mind, but it might just be a target. Yes, there is a difference! The first step to achieving a goal is to fully understand what it is – then you can set the target you need to reach to achieve it.  These will help:

Do you know what your goal is?
Targets – v – Goals: Can you spot the difference?

2 – Set your personal and business goals.

The two may be intertwined, but it’s important that you set distinct personal and business goals.  Think about where you want to be personally and professionally this time next year – or in five years.  Here’s some advice on how to go about doing that:

Setting your goal – the know how
Business goals and personal goals

3 – Plan your attack!

Knowing your goal is all well and good – but how are you going to achieve it? You need a battle plan! Read my advice on effective planning to help you achieve your goals once they’re set:

Goals set – but how can I achieve them effectively?
Short term goals and long term goals

4 – Get help!

Running your own business can be a lonely experience. Even if you have a team of people around you, when you’re the driver and the decision maker – it can feel like you have no-one to turn to for advice and support. But this is vital to success! Not only does it help to have a sounding board, it’s great to have people around you keeping you on track – making you accountable for getting things done. There are two really effective ways of getting constructive help – join a masterminding group, or invest in a business coach. Here’s the lowdown on each:

Achieving your goals – the Mastermind effect
Is a business coach really for me?

5 – Remember why you set those goals.

My final tip would be – keep in mind why you set those goals. Everyone in business faces tough times, there will be challenges to overcome in reaching for your goals – so it’s important to remember a) what those goals are and b) why you set them for yourself.  Listen to my podcast about the importance of goal setting, and keep in mind the ‘why’.

Goal setting and how important it is (Podcast – £4.95)

Now it’s down to you! Good luck and go set ‘em!

Goal-setting (and achieving) is covered in detail in Doug’s book ‘Getting Down to Business’. Buy a copy direct for just £19.99 here.