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09 Feb 2018
The B2B marketing calendar
Written by Doug D'Aubrey
As a business to business (B2B) company, a marketing calendar is essential for the effective delivery of your marketing strategy. What is a B2B marketing calendar? In my previous post, I explained that a marketing calendar is way of organising your marketing activity throughout the year. It doesn’t need to...
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09 Feb 2018
Does your business need a marketing calendar?
Written by Doug D'Aubrey
Yes, is the answer! Whether you trade as business to consumer (B2C) or business to business (B2B), you absolutely need a marketing calendar. What is a marketing calendar? A marketing calendar is way of organising your marketing activity throughout the year. It doesn’t need to be fancy, an excel spreadsheet...
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10 Jan 2018
3 tips to effective goal setting
Written by Doug D'Aubrey
Many of us are back to work following a well earned festive break. I always claim that a holiday is great to focus the mind and bring new motivation. Hopefully you’re experiencing this now, with plans for change or improvement both in your personal and business lives. What’s less common though, is the...
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